**Product Specifications:**
**Brand:** LOTTO
**Year of Establishment:** 1973
**50th Anniversary Collection Launch:** 2023
**Product Description:**
The LOTTO brand was established in 1973 and is celebrating its 50th anniversary with the launch of a special collection in 2023.
The brand has a rich history in Italy's sports system, particularly in Montebelluna, where legendary products have been born.
The brand has collaborated with exceptional athletes and sports teams to build their dreams using a distinctive diamond-shaped logo.
The 50th Anniversary Collection includes the innovative "Diamond Freeze" carbon plate running shoes, featuring carbon construction for support and propulsion.
**Technological Features:**
Lightweight 4D triple-color durable yarn technology for breathability and easy cleaning.
Carbon plate propulsion for power balance.
Space dynamic particle foam insoles for odor control and moisture absorption.
Anti-slip CPU technology for lightweight grip.
Nitrogen technology for cushioning and energy return.
Wet and dry anti-slip effects with LOTTO's new generation Nitrogen technology running shoes.
**Testing and Performance:**
Tested in LOTTO's sports science laboratory for optimal performance.
Features DSI and DSII values for initial comfort and cushioning performance.
High energy return rate for superior rebound performance.
LOTTO Running "Diamond Freeze" series with NitroEdge technology for enhanced grip and durability.
**Design and Color Options:**
Available in Orange, Black, Yellow, and White color options.
Unique half-carbon carbon fiber plate design for a customized fit.
Stylish design with LOTTO's 50th Anniversary logo.
**Additional Information:**
LOTTO has a history of sponsoring top football clubs and athletes, including AC Milan and Juventus.
The brand has a legacy of success in major football tournaments and championships.
LOTTO's commitment to innovation and performance is evident in its cutting-edge product offerings.